Definition of Merchandiser

-- As per Webster’s new dictionary”merchandising is the part of marketing involves Promoting sales of merchandise, as by consideration of the most effective means Of selecting, pricing, displaying and advertising items for sale in a retail Store.

But in garment merchandising garment product and accessories Is the focused item and it has gotten more diversified meaning with a lot of Responsibilities

It can be defined as “a Garment Merchandiser is the person who engages himself in sourcing, costing, Organizing, arranging and promoting sales of any commodities as per required Standard”

The basic flow chart of merchandising process

Received  art work and size spec for development of the sample

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 V

Making development sample 

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 V 

Consumption (from CAD) & costing

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V

Meeting with buyer for price & order confirmation and LC received

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V

Lab-dip approval

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V

Making different types of sample (as per buyer requirement) for approval

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V

Making pre-production (pp) sample with all actual

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V

Yarn booking

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V

Bulk fabric order

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V

Accessories order

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V

After approval of pp sample arrange pp meeting

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V

Start bulk production

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V

Arrange an inline inspection

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V

Send a test sample to 3^rd party testing center

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V

After completion of bulk production arrange final inspection

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V

Arrange all commercial papers for shipment

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V

Shipment